Anantaya Decor - Brighten every nook and corner
Craft comes to Anantaya in the very same way that life comes to humans. Craftspeople are very prevalent in Jaipur, from constructed pink buildings to festive delicacies served on platters, everything is adorned and everything is handcrafted. But what happens after the season is over? Artisans are left hungry and without work to support themselves. Anantaya’s journey began 15 years ago,initiating a collaboration of design and craft that resulted in perennial objects. When fashion designers combined their curiosity with experienced artisans, the Jugalbandi impacted over 6000 artisan lives and resurrected and promoted over 30 crafts. The brand has come a long way in terms of influencing people’s lives, and this year is all about celebrating it.
Read the complete article in B&B Mag Edition 12